EGUIDE:
In this expert guide, learn how customer service technologies have evolved since they first emerged and why they’re so important to your overall strategy.
EGUIDE:
In this exclusive Solution Spotlight, discover how nutritional products retailer GNC successfully leveraged social channels to grow their customer base and created "a net increase in the discussions about GNC,'' according to Chris James, director of social media at GNC.
WEBCAST:
Join Rebecca Wormleighton, Product Marketing Manager, IBM, in this webcast as she artfully explains how to successfully leverage analytics across your customer service organization to build a customer focused enterprise.
EGUIDE:
How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.
EGUIDE:
We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
EGUIDE:
As more organizations invest in social channels, the question of value becomes increasingly important. In social media, ROI alone may not tell the value of the effort, and benefits to the business from the customer service approach could be gauged by a variety of factors. Uncover how to measure the real value of an investment in social CRM.
WHITE PAPER:
Companies are investing in social business software to enhance knowledge exchange and sharing, streamline their operations and improve their response to evolving market demands. Consult this white paper to find out how to implement social business in the most effective way.
EGUIDE:
In this e-guide, readers will learn more about customer relationship management (CRM) analytics and what can be gained from having this in place.
